Category: Data Mining
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Donors For Life: How You Hear Them
Don Keel and I offered a seminar on January 12, 2022, to talk about the issue of donors and how to understand their motivations when giving to a charity. Motivations are related to the strong support of a cause; emotional support due to services rendered by the charity, prestige through arts groups or even engineering…
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Old Mother Hubbard’s Cupboard Syndrome
Maintaining information beyond donations is a challenge for charities. It places the organization at risk when staff changes occurs and knowledge is lost.
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A High Value Donor and Accountability
What a High Value Donor Thinks Part II Batsch Group (BG) sat down today with a High Value Donor (HVD), who has played many different roles in our community and in Canada. Some of those roles included CEO of a Melcor Developments, Chancellor of the University of Alberta from 2012 – 2016, a Board member,…
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Risky Business
RISK to a charity resides at the top. It is found in the attitudes expressed by Boards and senior management. Information and knowledge are the drivers behind successful businesses today. This includes the charitable sector. When information and skills are given short shrift by those who should ensure a well-run organization, you have RISK. Board…
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High Performance: Moving From Chaos to Control
How important is the information your charity uses to sustain itself? The information we refer to is found in donor gifts and interactions, funding research and grants, sponsorships and planned gifts. This information is an asset. We can add to this asset by including all the tools that an organization builds to perform its fundraising…
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Treating your Donors like Customers
Fundraising has become very much a business and if it hasn’t become a business at your site, it may be time to reconsider. A charity is a business that offers a product or service that a customer can purchase. Ultimately, what when I am a customer I take home the sense that I have made…
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Are you Struggling with a Mining Disaster?
You can’t Mine what you don’t have! Successful fund raising is based on the relationships you build with your donors. Some of those relationships may be more distant than others but still effective as you work to reduce the distance and engage long term support. The use of a database to record gifts and information…
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